How to Have Better Ideas (half day)

The longer we work in a given field the more rigid our thinking can become. 

We accumulate assumptions about process, we’re pushed towards the conventions of our medium and it can get tougher to have brilliant ideas.

In this inspirational, mind opening masterclass Richard overturns some of the most common misconceptions about the creative process to reveal simple techniques for arriving at original, compelling & effective ideas.

Expect drug taking dolphins, an agoraphobic traveller and an iconoclastic nun.

Topics covered include …

Analytic vs spontaneous thinking

Creativity v evaluation

The magic of ‘flow’

Impostor syndrome

How to love your limitations

Aiming for the worst idea

How to steal without being a cannibal

Making the problem the solution

The magic of accidents

Packed full of really engaging and inspirational information
— James Fisher, Senior Designer, Viaplay
The session was brilliant!  Got me thinking lots for work-related matters and for personal projects, too.
— Rochele Mitchell, International Publishing & Licensing, Penguin Random House
A HUGE thank you for yesterday. It was such a great session… both fun and insightful. We have had such great feedback already and all have gone away feeling very inspired and with new tools to help with the day to day jobs. It was so nice seeing everyone get so involved and it showed how much they enjoyed it!!
— ALEXANDRA FILLETTI CREATIVE DIRECTOR, PARAMOUNT