Find a Fresh Approach to a Familiar problem

Find a Fresh Approach to a Familiar problem

£200.00

1pm - 530pm, Wednesday June 12th, Soho, London

One of the toughest challenges for any creative is finding a fresh approach to a task you’ve been given many times before. It can seem like a crushing brief.

But what if it was actually a huge creative opportunity in disguise?

In this practical session we’ll explore a showcase of innovative and ground-breaking work to uncover strategies you can employ next time you’re faced with this kind of challenge.

You’ll learn how to overcome repetition suppression, how to employ oppositional thinking and the ‘genre flip’, and how to use AI to push you to push the paradigms of your genre. Plus there’ll be a series of individual and team exercises to elevate you into a state of creative flow.

Everyone attending will receive the full deck of 150 slides afterwards.  

Who is the workshop for?

Anyone who feels that they’re stuck in a creative rut, or who would like to have a bunch of problem solving strategies in their back pocket next time they hit a brick wall. Maybe you’re a professional creative. Or someone who would like to find innovative solutions to some longstanding problems. No matter your background, everyone is welcome.

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Topics covered include …

  • Oppositional thinking

  • The value of constraints

  • Making the medium the message

  • Making AI work for you

  • Oblique strategy

  • Taking advantage of pain points

  • Hacking your way to success

Testimonials

“Richard’s masterclass reminded me of why I adore learning things so much. He truly understands the mind of a creative and delivers a dynamic & engaging workshop with thought-provoking storytelling which will rewire your brain. I’m invigorated and ready to bring his revolutionary ideas to my workflow.”

— Beth Giblin